This is Catfishing on an Industrial Scale

Laura Cole writes at Wired about fake dating sites that employ hundreds of freelancers around the world “to animate fake profiles and chat with people who have signed up for dating and hookup sites…. Often recruited into ‘customer support’ or content moderation roles, they found themselves playing roles in sophisticated operations set up to tease subscription money from lonely hearts looking for connections online.”

These reps, who often work for pennies from developing countries, roleplay as women with incredibly detailed—and fictional—biographies and profiles, messaging men on online dating sites. The reps rapidly toggle through many characters in each work shift, and each operator might roleplay as hundreds of women, all while sitting at laptops in their homes.

As with many sophisticated criminal operations, I am both appalled and amazed at the sophistication.

Mitch W @MitchW